Diseño y Comunicación Visual Estratégica

The power of brands
Today no one underestimates the power of brands. They are the tip of the arrow in the battle to install the organizations and businesses they represent in the memory of urban life.


A great logo or symbol holds your attention. And a good branding program gives the symbol stability, projecting it with consistency throughout the company, its products,

and all ambients in which the symbol is placed. A good branding experience also speaks of the true identity of the organization, its attitude and spirit. As a result, a well-managed brand fosters good business relations and loyal customers.


TesisDG has twenty years of experience developing brands. Some of the branding problems we undertake are:

1. Naming, (specialized research to find the right name for a company or product).
2. Creating new brands or redesigning existing ones.
3. Research and analysis of brand positioning in the marketplace (see Consulting).
4. The creation of corporate standard manuals for the consistent use and implementation of a brand.

Trivento Identidad Visual CCPLM José Neira Branding Ripley Botalcura-1 Branding Spacio Natural Monex Bank Junta Winery Branding José Neira Branding Gobierno Chile FES Branding Branding Guía Móvil Chile Museo Arte Precolombino José Neira Branding NLHPC Chile CMM Branding Botalcura Inversiones Sergio Larraín García-Moreno Fundación Huinay Branding Newtenberg Branding TesisDG CMPC La Sala del Árbol Las 200tas Branding Centro Cultural Estación Mapocho Filmo Branding Trevira Cup Branding Universidad Finis Terrae Branding Al-Tres-1